Given the wording of Cena’s initial statement on the matter, I must agree with “Busted Open Radio’s” Dave LaGreca: Club WWE is coming, with Backlash 2026 marking its official launch. Whether we’ll actually like it, however, depends on the price tag attached to the yearly membership fee.

Per the company, a membership to Club WWE will unlock a number of benefits, including 24-hour ticket presale access to all events, select Superstar meet and greet opportunities, bonus WWE content, and access to exclusive WWE Shop collections. Members-only community forums and a rewards system have also been also highlighted. Even more is expected to be revealed, and considering Cena’s status as the commercial face of Club WWE, it seems fitting that he’d make the break down its full details at a premium live event like Backlash.

With that being said, I wouldn’t describe the kick-off of Club WWE as “history-making” or something that would “shock the very foundation of WWE.” Yes, it could be a cool “experience” for both WWE stars and fans, but could it really shake the landscape that much? I don’t think so.

That’s why I hope we’re wrong and Cena’s announcement is something entirely different. A physical Hall of Fame isn’t a bad idea. That’s an attraction that many would legitimately pay to see and immerse themselves in. Club WWE, on the other hand, would be an underwhelming result from such big hype.