The safe answer isn’t all that Heyman had to say. In branching out, he offered a different answer that especially regards his current work with Undisputed WWE Universal Champion Roman Reigns. “The unsafe answer […] is an amplified aura of theater without theatrics. The transformative, the revolutionary, the evolutionary disruptor in this industry towards that theory is Roman Reigns,” Heyman said.

“We do movie scenes, in the locker room to further tell the story. Three, four, five-minute movie scenes showing the vulnerability of his character, angst of his character, worry of his character, sensitivities of his character, idiosyncrasies, nuances of his character. With his cousins, by his cousins, with the spotlight on his cousins at times. Sometimes on me. Sometimes on my sycophantic nature of appeasing the tribal chief while at the same time also appeasing him based on the fear he can behead me at any time.” He went on to argue that if you told someone a couple years ago about the levels of nuance to Reigns’ current character, you wouldn’t be believed. He argued that locker room segments used to mainly just be a cheap curtain peel.