WWE SmackDown Tops Cable on July 4 Despite Lowest Viewership of 2025 – The July 4th edition of WWE SmackDown delivered the lowest total viewership of 2025 so far, but still managed to top the night on cable television.

According to Programming Insider, Friday’s SmackDown drew 1.166 million viewers on USA Network, a steep drop from the 1.450 million viewers on June 27. The episode also saw a significant decline in the key 18–49 demographic, scoring a 0.32 rating compared to the previous week’s 0.41.

While these numbers reflect a sharp decline, the drop was largely anticipated given that the show aired on a national holiday in the United States and was taped in advance. Despite the lower-than-usual turnout, SmackDown still ranked #1 among all cable programs that night — highlighting WWE’s continued strength in key demos, even under less-than-ideal circumstances.

The July 4 show featured fallout from the recent storyline involving The Bloodline and the return of Drew McIntyre, among other key developments heading into WWE Evolution. Several segments and matches from the show gained significant traction online.

Most Viewed WWE SmackDown (7/4) Videos on YouTube:

1. FULL MATCH: Solo Sikoa and company drive Jacob Fatu through announce desk – 2.1 million views
2. Randy Orton RKOs a returning Drew McIntyre – 954K views
3. Alexa Bliss & Charlotte Flair win a title match at WWE Evolution – 591K views
4. Naomi attacks Jade Cargill backstage – 576K views
5. Tiffany Stratton chooses to battle Trish Stratus at Evolution – 445K views

The digital engagement indicates strong fan interest in ongoing storylines, especially involving The Bloodline and women’s division angles leading into Evolution. WWE has continued to rely on YouTube and social media as powerful platforms to amplify content viewership beyond linear ratings.

While the Independence Day holiday impacted live TV viewership, SmackDown’s position atop cable rankings reinforces WWE’s dependable presence in prime time, even during traditionally low-performing nights.

WWE SmackDown Tops Cable on July 4 Despite Lowest Viewership of 2025

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