According to Sullivan, the winning formula of a successful faction is broken when too many people are added to the group. Sullivan cited Paul Roma joining the Four Horsemen as an example of what he was talking about, stating that Roma just didn’t fit in with the existing dynamic. So far, he doesn’t see the same problem reflected in the storyline of Roman Reigns and his family.

“The Bloodline hasn’t done that, and hopefully they won’t,” Sullivan continued. “You [look] at the NWO, what we did was — we thought they were over so much that we decided we could put [people] in the NWO and they would get the rub. Little did we know, … they didn’t get the rub quite as well as we thought they were gonna get, and they actually started to [dilute] the NWO.”

Sullivan credited WWE’s Bloodline story for being able to keep fans invested for a long stretch of time. As a former member of WCW’s creative team, Sullivan knows firsthand how difficult that can be.

“It’s harder to keep something over than it is to get it over,” Sullivan said. “I think that’s a big compliment to the Horsemen, the NWO, and The Bloodline today. They’ve kept the interest in it.”